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3 Email Fraud Tactics All Marketers Need to Know
The email fraud landscape is a constantly evolving one. Cybercriminals are always coming up with new and sophisticated ways to leverage email to do harm. Combating threats like these isn’t just your...
View ArticleWebinar: Why Marketers Should Fight Email Fraud
Email fraud should be a major concern for marketers—not just security professionals. Email is one of the most effective channels for driving leads and revenue. According to the Direct Marketing...
View ArticleLeading Dot Bank Domain Name Registrar EnCirca Partners with Return Path
EnCirca, the leading .bank domain name registrar, is partnering with Return Path to help community banks achieve a more secure online experience for banking customers. .Bank is extremely attractive to...
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5 Reasons Marketers Should Care About Email Fraud
Email fraud can cost companies millions and destroy brand reputation. Shockingly, 97% of people around the globe cannot identify a sophisticated phishing email. It is a myth that email fraud should...
View Article#MarketersUnite: Join the Fight Against Email Fraud
On August 12, Anne Payton, Senior Security Engineer at Delta Airlines, joined me and Matt Moorehead, Strategic Project Manager at Return Path, in a webinar to talk about why marketers need to unite...
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New Research: Healthcare Company Emails Put Patients at Risk
In a recent study, Return Path found that only 12% of the top healthcare brands in the US are being proactive when it comes to protecting their customers, brand reputation, and bottom line from email...
View ArticleReturn Path Joins FS-ISAC as an Affiliate Member
Return Path has joined the Financial Services Information Sharing and Analysis Center (FS-ISAC) as an affiliate member. Why is this important? Being an affiliate member demonstrates our commitment to...
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10 Scary Healthcare Security Stats
Despite the soaring number of cyber attacks in healthcare, the industry spends very little on cybersecurity. ABI Research calculates cybersecurity spend for healthcare protection will only reach $10...
View ArticleQ&A: Answers to Your Email Measurement & ROI Questions (Part 2)
In last week’s Q&A post, I answered some questions related to metrics and measurement; however, I also received some general email marketing questions that I wanted to address. Note that where...
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Three Top Healthcare Security Challenges… And How to Tackle Them
The healthcare industry has a big security problem. Medical data—worth 10 times more on the black market than a credit card number—is coveted by criminals. As a result, cyber attacks in healthcare are...
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New Research: Insights into Brand Spoofing Tactics
Email fraud is rife—up more than 162% from 2010-2014—and costs companies like yours millions every year. Implementing the authentication standard DMARC (Domain-based Authentication Reporting and...
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Introducing Our New & Improved Blog Digest Email
If you enjoy the content here on the Return Path blog, now there’s a great way to get every post delivered straight to your inbox! Just sign up at http://blog.returnpath.com/#subscribe and you’ll...
View ArticleReturn Path’s 2015 World Tour is Coming to Sydney!
This fall, Return Path is traveling the world to show marketers and security professionals how data—the right data—can help you promote and protect your brand like never before. The first stop on our...
View ArticleWebinar: How Cybercriminals Cheat Email Authentication
Email fraud is rife and costs companies like yours millions. Implementing the authentication standard DMARC (Domain-based Authentication Reporting and Conformance) to block bad email before it reaches...
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The Fraudster’s Favorite Phishing Tactic
Deception is the essential ingredient in any successful phishing attack. And cybercriminals go to great lengths to create it, jeopardizing the brand reputation and revenue of companies they spoof. In...
View ArticleJoin Return Path’s 2015 World Tour in London!
The next stop on our 2015 World Tour is October 13 in London. Join us to meet some of the world's top marketers and security professionals, and learn how how data—the right data—can help you promote...
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Why CISOs Need to Invest in Email Threat Intelligence
In today’s ever-evolving threat landscape, security professionals have invested in an array of cyber threat intelligence services to bolster internal security controls. However these intelligence...
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#BeyondDMARC: A Sneak Peek into Return Path’s Email Threat Intelligence
As email authentication standards get more sophisticated, cybercriminals are finding creative ways to spoof brands and deliver fraudulent emails to end-customers. DMARC (Domain-based Authentication...
View ArticleReturn Path’s 2015 World Tour Hits Chicago and New York City!
Join leading digital marketers, security professionals, and Return Path experts in Chicago (October 27) and New York City (October 29) for the Return Path 2015 World Tour! We're traveling the world to...
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95% of Global Online Gaming Companies Don’t Protect Customers Against Email...
The online gaming industry has grown at an exponential rate and will continue to do so, surging by nearly 30% over the next three years to more than $39 billion. But with growing profits come growing...
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